Professional Hotel Marketing Strategy
Language: English | Size:6 GB
Genre:eLearning
Files Included :
1 - Introduction.mp4 (71.03 MB)
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2 - What is hotel marketing.mp4 (110.5 MB)
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3 - The 7Ps of hotel marketing.mp4 (230.65 MB)
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4 - Tips for an impeccable online reputation for hotel.mp4 (197.87 MB)
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5 - Hotel marketing the past present and future.mp4 (157.64 MB)
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6 - How the hotel industry has changed.mp4 (238.78 MB)
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7 - How marketing principles can improve internal communication.mp4 (77.58 MB)
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8 - How to improve internal communication for your team.mp4 (269.69 MB)
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75 - Types of guest data you should collect.mp4 (66.81 MB)
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76 - Personalised marketing.mp4 (28.68 MB)
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77 - Upselling and cross selling.mp4 (22.66 MB)
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78 - Revenue management.mp4 (25.7 MB)
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79 - Loyalty programs.mp4 (35.83 MB)
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80 - Inventory management.mp4 (35.17 MB)
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81 - Optimise pricing strategies.mp4 (27.91 MB)
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82 - Customer service improvement.mp4 (41.14 MB)
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83 - Design an internal marketing strategy for the front line employees.mp4 (117.53 MB)
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84 - Leverage technology to grow and retain your workforce.mp4 (51.47 MB)
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85 - Brandbuilding content for front line employees.mp4 (46.16 MB)
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86 - Hotel marketing strategy questions.mp4 (23.97 MB)
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10 - Vision and mission statement.mp4 (59.69 MB)
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11 - Market analysis.mp4 (47.34 MB)
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12 - Pricing strategy.mp4 (54.24 MB)
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13 - SWOT analysis.mp4 (61.88 MB)
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14 - Historical data.mp4 (20.57 MB)
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15 - Guest profile.mp4 (38.67 MB)
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16 - Market segmentation.mp4 (43.15 MB)
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17 - Marketing objective.mp4 (28.27 MB)
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18 - Marketing channels.mp4 (82.67 MB)
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19 - Marketing metrics and smart goals.mp4 (47.62 MB)
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20 - Marketing tactics by channel.mp4 (57.92 MB)
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21 - Marketing budget.mp4 (49.71 MB)
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9 - Executive summary.mp4 (64.01 MB)
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22 - Create a google sheet with your hotels bench marketing data.mp4 (135.05 MB)
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23 - Enhance your google sheet with competitor data to best of your abilities.mp4 (50.66 MB)
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24 - Prepare SWOT analysis.mp4 (45.42 MB)
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25 - Analyze CRM and Pms data to understand business mix and profitability by guest.mp4 (49.1 MB)
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26 - Present findings to your cross financial team and ask for feedback.mp4 (21.31 MB)
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27 - Rate satisfaction of partners and tech vendors.mp4 (38.76 MB)
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28 - Create an ROl forecast forecast tool.mp4 (35.32 MB)
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29 - Add KPI status tags.mp4 (19.83 MB)
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30 - Put together three budget.mp4 (95.49 MB)
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31 - Identify your target audience.mp4 (102.08 MB)
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32 - Facebook create a profile go live run ads.mp4 (98.52 MB)
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33 - Instagram reels are new deal.mp4 (175.62 MB)
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34 - Linkedin share the perfect post.mp4 (84.21 MB)
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35 - Youtube capture and publish best hotel videos.mp4 (57.93 MB)
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36 - Twitter tweet tweet shoot and tweet.mp4 (69.17 MB)
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37 - Pinterest create impressive video.mp4 (67.13 MB)
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38 - Whatsapp reach out IOX audience.mp4 (70.87 MB)
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39 - Influencers connect and enhance marketing.mp4 (44.85 MB)
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40 - Trip advisor enhance hotel review.mp4 (189.86 MB)
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41 - Be easily searchable online.mp4 (89.86 MB)
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42 - Remarket remarket remarket.mp4 (37.02 MB)
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43 - Ensure youre targeting the right audience.mp4 (48.72 MB)
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44 - Allocate more marketing budget during peak booking seasons.mp4 (37.43 MB)
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45 - Provide incentives to get people interested.mp4 (48.86 MB)
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46 - Do not just market the hotel market the location.mp4 (72.61 MB)
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47 - Go above and beyond in customers service before during and after their stay.mp4 (38.38 MB)
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48 - Build a customer loyalty program.mp4 (26.13 MB)
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49 - What goes into a hotel marketing budget.mp4 (32.6 MB)
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50 - How much should your hotel spend on marketing.mp4 (76.4 MB)
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51 - What should we include in our hotel marketing budget.mp4 (182.14 MB)
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52 - How much should hotels spend on educating.mp4 (223.88 MB)
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53 - How can I make the most of a small note.mp4 (47.54 MB)
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54 - Failing to focus on trading the right demographic.mp4 (52.43 MB)
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55 - Not taking advantage of different channels.mp4 (70.25 MB)
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56 - Neglecting together and use customer feedback.mp4 (70.22 MB)
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57 - Ignoring industry trends.mp4 (75.98 MB)
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58 - Failing to collaborate with local businesses.mp4 (79.55 MB)
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59 - Implement an email signup form.mp4 (98.49 MB)
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60 - Personalize by segmenting subscribers.mp4 (36.7 MB)
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61 - Send the right email at the right time.mp4 (33.7 MB)
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62 - Use email to grow your social presence.mp4 (24.25 MB)
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63 - Gain trust with with customer ratings.mp4 (54.24 MB)
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64 - Send follow up emails.mp4 (58.53 MB)
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65 - Track your campaigns.mp4 (29.47 MB)
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66 - Create a website for your new hotel.mp4 (56.75 MB)
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67 - Claim local listings for your new hotel.mp4 (44.9 MB)
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68 - Social media marketing for your new hotel.mp4 (34.47 MB)
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69 - Promote your new hotel with email marketing.mp4 (34.93 MB)
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70 - PR strategy for hotel opening.mp4 (45.23 MB)
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71 - Create relevant content on your website.mp4 (46.57 MB)
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72 - Use local partnerships to promote your new hotel.mp4 (60.94 MB)
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73 - Paid advertising for your new hotel.mp4 (115.74 MB)
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74 - Take advantage of sponsored place mat and OTAs.mp4 (74.16 MB)
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