Smart Tips The Art of and Science of Content Marketing

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Files Included :

1 - Introduction.mp4 (22.19 MB)
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2 - The Purpose of Content Marketing.mp4 (21.6 MB)
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3 - Defining Content Marketing.mp4 (15.72 MB)
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4 - What Do People Want to Know.mp4 (16.77 MB)
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5 - 6 Steps to Define Your Content Marketing Strategy.mp4 (27.94 MB)
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6 - Find the Questions Your Audience is Asking.mp4 (20.89 MB)
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7 - Organizing Keywords By Intent.mp4 (54.22 MB)
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8 - Applying Questions and Motivations to the Decision Cycle.mp4 (23.7 MB)
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10 - Connecting Needs to Emotion.mp4 (33.34 MB)
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11 - Applying 7 Emotional Motivators to Your Message.mp4 (55.03 MB)
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12 - Your Promise Offer and CalltoAction.mp4 (21.58 MB)
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9 - Relating to Your Audience.mp4 (15.23 MB)
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13 - The Medium is the Message.mp4 (23.7 MB)
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14 - Defining the Intent of Your Content.mp4 (21.2 MB)
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15 - Planning Primary and Secondary Channels.mp4 (19 MB)
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16 - Integrating and Planning SEO and Social Content.mp4 (25.67 MB)
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17 - Applying Basic SEO.mp4 (42.61 MB)
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18 - Enhancing Social Media with SEO.mp4 (16.85 MB)
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19 - Finding Trends and Seasonality.mp4 (21.1 MB)
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20 - Applying Research Data to Strategy.mp4 (14.57 MB)
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21 - Creating a Content Plan.mp4 (17.48 MB)
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22 - Planning for Development and Distribution.mp4 (35.53 MB)
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23 - Creating a Longterm Content Plan.mp4 (38.13 MB)
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24 - Developing Lead Magnets from Your Content.mp4 (16.29 MB)
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25 - Content Repurposing and Curation.mp4 (32.61 MB)
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26 - Defining Goals KPIs and Metrics.mp4 (19.05 MB)
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27 - Measuring Engagement.mp4 (32.54 MB)
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28 - Understanding and Connecting KPIs to Action.mp4 (29.73 MB)
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29 - Wash Rinse and Repeat.mp4 (13.69 MB)
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